rom&nd: Juicy Lasting Tint & Better Than Palette
Tracked every week, not on this month's board.
- Status
- On the radar
- On our board since
- —
- In the US
- Known in the US, searches still modest
- US searches vs a year ago
- -30%
- Juicy Lasting Tint · lip tint
- Better Than Palette · eyeshadow palette
Korean color makeup brand co-created with makeup creator Min Sae-rom, best known for glossy lip tints. Its best-known product is the Juicy Lasting Tint.
- Type
- color makeup
- Shades
- 23 shades of the Juicy Lasting Tint
- Price
- Budget-friendly
- Made for
- Gen Z and millennial shoppers
Where it stands
rom&nd isn't on our October 2026 list. We track it every week and it'll show up there if it clears our Korea screen.
rom&nd isn't a stranger in the US, but it's still a second-tier name in US searches next to the K-beauty giants. US search interest is about 30% lower than a year ago. No breakout here so far.
US Google search interest in rom&nd, 4-week average. 100 is the busiest stretch of the past year. Data source: Google Trends.
Where to buy rom&nd in the US
We haven't confirmed a US store for this brand yet.
How we pick brands, and how past picks did: methodology · track record.